As a reasonably pragmatic type, my starting point when writing is function. Every sentence should have a purpose—it is more important to communicate the message fluently and eloquently than to dress the message in what some describe as "flowery language". Unlike many fiction writers, my default setting is to prioritise function over form.
Yet when I read this article, I found myself thinking about my as yet unwritten thesis. Doctoral theses are limited to 100,000 words (about 270–300 pages), with an expectation that a robust argument will probably require 75,000–85,000 words. Gosh that seems like a lot. Why so long? Bulk for bulk's sake is never going to make the grade. Clearly a balance needs to be struck between function and form though, to ensure the expectations of the academic community are satisfied and that the essence of one's thesis is clearly communicated. But where does one draw the line between function and form?
Thoughts on corporate purpose, strategy and governance; our place in the world; and, other things that catch my attention.