Peter Crow
  • Home
  • About
  • Musings
  • Research
  • Contact

Do you have Klout? Should you care?

28/6/2012

0 Comments

 
A few months ago I was asked by someone I trust to sign up to a new social media service called Klout—one of a new breed of social media tools. It's purported to measure your influence on social media networks. Going by some blog entries I've read, Klout has followers and detractors. However, while I use this blog, LinkedIn and Twitter for my professional networking, I decided to signup to get a feel for how the system works and what benefits it offers—for 90 days or so.

Today, I took stock. What have I found? First, Klout is potentially addictive and certainly manipulative. I have no idea how it works but it plays with your mind. While registered, my use of LinkedIn, Twitter and this blog didn't change. Yet after starting me on a low score (fair enough), Klout fairly quickly gave me a much higher score (presumably to make me feel good), and then, after a couple of weeks, my score started dropping bit by bit. Weird. They encouraged me to check back every day—to see my score and understand my "true reach" (whatever that is). After 90 days, I cannot see any personal benefit to being registered—apart from feeding one's ego. I doubt anyone who wants to avoid the Facebook Effect (being bogged down in front of a screen all day, reading and responding to inconsequential stuff) get anything from Klout. Consequently, the experiment is over. I've happily opted out.
0 Comments



Leave a Reply.

    Search

    Musings

    Thoughts on corporate governance, strategy and the craft of board work; our place in the world; and, other things that catch my attention.

    View my profile on LinkedIn

    Categories

    All
    Accountability
    Conferences
    Corporate Governance
    Decision Making
    Director Development
    Diversity
    Effectiveness
    Entrepreneur
    Ethics
    Family Business
    Governance
    Guest Post
    Language
    Leadership
    Management
    Performance
    Phd
    Readings
    Research
    Research Update
    Societal Wellbeing
    Speaking Engagements
    Strategy
    Sustainability
    Teaching
    Time Management
    Tough Questions
    Value Creation

    Archives

    March 2023
    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    December 2021
    November 2021
    July 2021
    June 2021
    March 2021
    February 2021
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    November 2019
    October 2019
    July 2019
    June 2019
    May 2019
    April 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    August 2018
    July 2018
    June 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013
    May 2013
    April 2013
    March 2013
    February 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012

Peter Crow PhD CMInstD

Company director | Board advisor
© COPYRIGHT 2001–23. TERMS OF USE & PRIVACY
Photos used under Creative Commons from ghfpii, BMiz, Michigan Municipal League (MML), Colby Stopa, MorboKat
  • Home
  • About
  • Musings
  • Research
  • Contact